Specialist: Digital Marketing
This role will be responsible for developing and implementing digital marketing strategies, with a focus on website management, SEO optimization, and supporting both B2C and B2B marketing initiatives. The ideal candidate will have a strong background in digital marketing, with expertise in website management, SEO, and content marketing.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies to support business objectives and reach target audiences.
- Analyze market trends and customer insights to identify opportunities for digital growth.
- Work closely with Principal Specialist: Studio & Brand to enhance company website, ensuring content is up-to-date, engaging, and optimized (SEO) for user experience.
- Collaborate with web developers & Principal Specialist: Studio & Brand to implement website enhancements and improvements.
- Develop and manage content marketing strategies to engage both B2C and B2B audiences.
- Create high-quality, relevant content for various digital channels, including blogs, social media, and email newsletters.
- Plan and execute digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Monitor campaign performance and optimize strategies to maximize ROI.
- Track and analyze key performance metrics to measure the effectiveness of digital marketing efforts
Experience & Qualifications
- Bachelor’s degree in Digital Marketing, or a related field.
- 2-3 years proven experience in digital marketing, with expertise in website management and SEO optimization.
- Strong understanding of digital marketing tools and platforms, including Google Analytics, Google Ads, and SEO tools.
- Excellent communication and teamwork skills.
- Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.
Application Requirements:
- CV, cover letter, educational transcripts and certificates.
If you are seeking that next challenge and feel you could make a difference to our people and want to work for a strong purposeful company then this is your opportunity.
Please forward your application, accompanied by a detailed CV and portfolio to: [email protected]
Closing date:15 OCT 2024
Should you not be contacted within three weeks after the closing date, please consider your application unsuccessful.
